Gestão e Economia | Capítulos/artigos em livros internacionais / Book chapters/papers in international books
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- The specifics of the teacher’s education adapted towards new technologiesPublication . Reis, Felipa Lopes dos; Martins, António Eduardo Pais Falcão BarbosaThe education of teachers in new technologies allows each teacher to understand, through his own reality, interests and expectations, how technologies can be useful, the effective use of technology by the student first undergoing assimilation by the teachers. After all, if someone introduces computers to universities without proper attention paid to teachers, the benefit that students are going to ultimately derive from it is of low quality and usefulness. To reach positive effects it’s fundamental to consider an intensive initial enabling of capacity, starting with the teachers that may incentivise their students. Keywords
- Practice from implementing Web 2.0 tools in higher educationPublication . Isaias, Pedro; Miranda, Paula; Pífano, SaraEach new technology, tool, or resource that is introduced in higher education practice with the promise of enhancing the students’ learning experience and/or increasing their academic performance is subjected to meticulous scrutiny. In the early days of Web 2.0’s implementation in the context of higher education, many educators expressed their concerns and were reluctant to embrace it. As it slowly proved its pedagogical value and an increasingly higher number of teachers began to incorporate it in their teaching practice and courses, the body of evidence speaking to its advantages increased and offered other educators the confidence and proof they required to do the same. This chapter examines Web 2.0 in the context of higher education by debating both its benefits and shortcomings and presenting cases of actual implementation. The cases in question pertain to the use of YouTube, Wikis, and Twitter as valuable resources in the development of different types of skills and to support the acquisition of knowledge.
- Higher education and Web 2.0: barriers and best practices from the standpoint of practitionersPublication . Isaias, Pedro; Miranda, Paula; Pífano, SaraThe abundance of evidence of Web 2.0’s value in educational settings has provided both educators and researchers with prized information about the application of a panoply of technologies. The experience that this evidence portrays can be used to meaningfully direct teachers in their own ventures of Web 2.0 implementation. In online learning environments, any collaboration between the students must occur with the support of technology, so it is fundamental that technology functions as an enabler, maximizing the opportunities that online settings offer, and that students can tap into those technologies to enhance their learning experience. This chapter focuses on the implementation of Web 2.0 within higher education from the viewpoint of e-learning experts. It reports on the findings of on online questionnaire that examined both the barriers and the best practices of implementation and that was applied internationally among researchers and teachers in the higher education sector.
- Successful implementation of Web 2.0 in non-profit organisations: a case studyPublication . Pífano, Sara; Isaias, Pedro; Miranda, PaulaNon-profit organizations are becoming aware of the resourcefulness of Web 2.0 in terms of user engagement, communication, collaboration, and fundraising. Nonetheless, within the context of these organizations, the full potential of Web 2.0 technologies remains unrealized. This chapter explores the aspects that contribute to the successful implementation of Web 2.0 in non-profit organizations by using a case study of an international non-profit entity. The case study is based on an online questionnaire that was distributed among the members of the organization. The findings place an emphasis on the importance of the user-friendliness of the application, the participation of the users, on the availability of relevant content, and on the existence of features to create/exchange content in a multiplicity of formats.
- CRM 2.0 and Mobile CRM: a framework proposal and study in European Recruitment AgenciePublication . Gregório, Tânia Isabel; Isaías, PedroCompanies are becoming more focused on customers and on new ways to approach them individually. Mobile technologies and Web 2.0 have been pushing companies to evolve in this area. This research is focused on the way Customer Relationship Management (CRM) systems are used, on a European level, by recruiting companies to assist candidates in finding a satisfactory job. A framework is presented to identify how CRM 2.0 and mCRM (mobile CRM) can help candidates to find jobs in a personalized way. A set of four hypotheses have been defined. To gain a better understanding of these CRM systems, the methodology used in the exploratory study was quantitative, employing a non-probabilistic sampling technique, with 35 recruiting agencies being studied. Results showed that the use of software in recruiting agencies is quite common and that CRM 2.0 is present in the vast majority of the studied companies. When it comes to mobile CRM, there's still much to be explored in this channel, as agencies focus their resources on Web 2.0, leaving this channel's great potential of mobile CRM unused.
- Entrepreneurship and changing mindsets: a success storyPublication . Dieguez, Teresa; Au-Yong-Oliveira, Manuel; Sobral, Thiago; Jacquinet, Marc
- Corporate social responsibility and management in a glocal contextPublication . Silva, Maria; Jacquinet, Marc; Nobre, Ângela LacerdaCorporate social responsibility (CSR) has become a recurrent and global concept used by international and local corporations, with its supporters, skeptics, and critics. It is also a growing area of concern and practice for businesses for answering the challenges of the present century, such as fighting poverty or promoting sustainable development goals. There is need—almost consensual—for clarifying the impact and the policy setting related to complex areas, such as climate change, environmental issues, social responsibility and a whole array of ethical issues, at global and at the local level (i.e., through an unavoidable glocal perspective). The purpose of this chapter is, first, to review the literature and the main issues related to corporate social responsibility; second, to identify the current challenges this scientific area is facing; and, third, to pinpoint its relevance at the level of the digital economy setting, for the management of the emergent business models and of the information systems management of businesses.
- How social entrepreneurship promotes sustainable development: with some examples from developed and developing countriesPublication . Bento, Paulo; Jacquinet, Marc; Albuquerque, RosanaThis chapter aims to show how social entrepreneurship contributes to solving persistent and complex problems in various parts of the world, in developed and developing countries, and, this way, how it contributes to sustainable development. By the theory review, research has focused on the activity of social enterprises. Considering the impact that social entrepreneurship has in the communities, there appears to be a clear surplus between results and resources used, both material and human, with a substantial incidence of volunteering. From the results of our study, including the examples of social enterprises presented, it is possible to imagine how empowering communities can contribute to a more sustainable future. Social entrepreneurship is still recent regarding its academic study, and several authors such as Roberts and Woods (Europe 7:45–51, 2000) or Parente et al. (Empreendedorismo social: Contributos teóricos para a sua definição, 2011) refer the scarcity and some confusion still existing in the literature. This work can help improve this picture. This chapter can contribute, in a relevant way, for the knowledge of how social entrepreneurship has an impact on the dynamics of the territories where it operates. And it goes beyond the more traditional approach, considering not only the situation in developing regions but also addressing social entrepreneurship in developed countries.
- Decision making in rural tourism management: the case of AlgarvePublication . Pego, Ana; Bernardo, Maria do Rosário MatosDecision making is an important role performed by managers. This chapter will analyze the importance of information systems (IS) on the decision-making process at rural organizations in Portugal's Algarve region. Managers' perceptions were analyzed and compared with the decision-making process model proposed in this chapter, which was based on the models of Simon (1977) and Mintzberg, Raisinghani, and Theorêt (1976). This chapter will discuss the capacity of rural tourism organizations to solve problems, as well as review the time needed to solve problems through the use of IS. This chapter will conclude that IS in the organizational decision-making process is positively related to the identification of the decision-making problem and time needed to solve the problems. This investigation will allow other sectors the opportunity to discuss decision process models based on technology, information capability, and organizational competitiveness.
- Smart city governance: from e-government to smart governancePublication . Bernardo, Maria do Rosário MatosSmart governance is one of the characteristics of smart cities, having its roots in e-government, in the principles of good governance, and in the assumptions of citizens' participation and involvement in public decision-making. This chapter aims to answer the question: “What smart governance practices are being implemented in smart cities” through an extensive literature review in the areas of e-government, good governance, smart cities and smart governance, and content analysis of the websites of seven smart cities: Amsterdam, Barcelona, Copenhagen, Lisbon, Manchester, Singapore, and Stockholm. The objective was to identify the presence of factors related with e-participation; e-services; and public administration functioning on the cities' websites. The chapter ends with directions for future research and the conclusion that all the smart cities analyzed presented some factors related with smart governance, but with different levels of development and application.