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Idiomas que geram negócios: como o bilinguismo impulsiona cidadania global, empreendedorismo e comércio exterior
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Em um mundo cada vez mais interconectado, o domínio de segundas línguas deixou de ser um diferencial para se tornar uma competência essencial nas esferas do empreendedorismo, da cidadania global e do comércio exterior. Este trabalho tem como objetivo analisar o papel estratégico do bilinguismo no fortalecimento de práticas empreendedoras e no fomento à cidadania ativa em contextos de relações comerciais internacionais. Busca-se, ainda, evidenciar como o domínio de línguas adicionais promove a construção de pontes interculturais e favorece a inserção produtiva em mercados globais. A metodologia adotada baseia-se em uma abordagem qualitativa, de caráter descritivo e analítico, com revisão de literatura e análise de casos documentados em publicações acadêmicas e relatórios institucionais. Foram selecionados exemplos emblemáticos que ilustram a relevância do bilinguismo em contextos reais de comércio exterior, como a adoção do inglês como idioma corporativo pela empresa japonesa Rakuten (Neeley, 2011), a crescente busca pelo espanhol e português por parte de estudantes chineses interessados no mercado latino-americano (Phillips, 2018), e o investimento de empreendedores ocidentais no aprendizado do mandarim para atuação na China (Smith, 2015). Também se destacam estudos sobre os impactos do domínio linguístico no desempenho de pequenas e médias empresas (Hernández Linares et al., 2018), reflexões sobre o inglês como língua global (Crystal, 2003; Graddol, 2006) e as competências empreendedoras (Jardim, 2022) relacionadas com o universo de idiomas que geram negócios.
In an increasingly interconnected world, the mastery of second languages has ceased to be a mere advantage and has become an essential skill in the realms of entrepreneurship, global citizenship, and international trade. This paper aims to analyze the strategic role of bilingualism in strengthening entrepreneurial practices and promoting active citizenship within the context of international commercial relations. It also seeks to demonstrate how proficiency in additional languages builds intercultural bridges and facilitates productive integration into global markets. The methodology adopted follows a qualitative, descriptive, and analytical approach, combining literature review with case analysis documented in academic publications and institutional reports. Emblematic examples were selected to illustrate the importance of bilingualism in real foreign trade contexts, such as the adoption of English as a corporate language by the Japanese company Rakuten (Neeley, 2011), the growing interest in Spanish and Portuguese among Chinese students aiming to engage with the Latin American market (Phillips, 2018), and Western entrepreneurs investing in learning Mandarin to operate in China (Smith, 2015). Studies on the impact of language proficiency on the performance of small and medium enterprises (Hernández Linares et al., 2018) and reflections on English as a global language (Crystal, 2003; Graddol, 2006) are also highlighted, as well as entrepreneurial skills (Jardim, 2022) related to the universe of languages that generate business.
In an increasingly interconnected world, the mastery of second languages has ceased to be a mere advantage and has become an essential skill in the realms of entrepreneurship, global citizenship, and international trade. This paper aims to analyze the strategic role of bilingualism in strengthening entrepreneurial practices and promoting active citizenship within the context of international commercial relations. It also seeks to demonstrate how proficiency in additional languages builds intercultural bridges and facilitates productive integration into global markets. The methodology adopted follows a qualitative, descriptive, and analytical approach, combining literature review with case analysis documented in academic publications and institutional reports. Emblematic examples were selected to illustrate the importance of bilingualism in real foreign trade contexts, such as the adoption of English as a corporate language by the Japanese company Rakuten (Neeley, 2011), the growing interest in Spanish and Portuguese among Chinese students aiming to engage with the Latin American market (Phillips, 2018), and Western entrepreneurs investing in learning Mandarin to operate in China (Smith, 2015). Studies on the impact of language proficiency on the performance of small and medium enterprises (Hernández Linares et al., 2018) and reflections on English as a global language (Crystal, 2003; Graddol, 2006) are also highlighted, as well as entrepreneurial skills (Jardim, 2022) related to the universe of languages that generate business.
Descrição
Palavras-chave
Comércio exterior Bilinguismo Competências empreendedoras Cidadania global Segundas línguas Foreign trade Bilingualism Entrepreneurial skills Global citizenship Second languages
Contexto Educativo
Citação
Editora
SkillsResearch
Licença CC
Sem licença CC