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Publicação
Impact of design, prize, information and price on the consumers' preferences for lemon-thyme loose leaf herbal teas
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Orientador(es)
Resumo(s)
The aim of this research was to investigate the impact of different packaging characteristics on consumers' preferences for lemon thyme loose leaf herbal teas
Descrição
Palavras-chave
Conjoint analysis Ranking Herbal teas
Contexto Educativo
Citação
Editora
AEPAS 2017