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Esta dissertação propõe um Índice de Sustentabilidade como instrumento de medição para grandes empresas, com foco específico no estudo de caso da CaetanoBus em Vila Nova de Gaia. O objetivo principal é desenvolver um índice que avalie a sustentabilidade de empresas em três dimensões principais: ambiental, social e económica através de indicadores de sustentabilidade.
A revisão da literatura abrange conceitos fundamentais de sustentabilidade e sustentabilidade empresarial, explorando como estas práticas se integram nas estratégias das grandes empresas. São discutidas as oportunidades que a sustentabilidade representa para as empresas, incluindo a criação de valor e os desafios que enfrentam ao adotar práticas sustentáveis. A dissertação examina diversos tipos de relato e modelos de relato de sustentabilidade, como o relato integrado e as normas europeias de relato de sustentabilidade, contextualizando a importância e a aplicação dos indicadores de sustentabilidade.
A metodologia da pesquisa combina uma abordagem qualitativa e quantitativa. Os dados foram recolhidos por meio de questionários, entrevistas e análise documental, com o objetivo de desenvolver e validar um índice de sustentabilidade. A proposta de índice inclui a definição dos critérios de sustentabilidade, a metodologia de construção, e a aplicação prática, com exemplos detalhados.
O estudo de caso da CaetanoBus é utilizado para aplicar o índice proposto, permitindo uma análise aprofundada das práticas de sustentabilidade da empresa. A análise inclui a avaliação das políticas e práticas ambientais, responsabilidade social corporativa e desempenho económico da CaetanoBus. A aplicação prática do índice revelou insights valiosos sobre a eficácia das práticas sustentáveis da empresa e identificou áreas para possíveis melhorias.
This dissertation proposes a Sustainability Index as a measurement tool for large companies, with a specific focus on the case study of CaetanoBus in Vila Nova de Gaia. The main objective is to develop an index that evaluates the sustainability of companies in three main dimensions: environmental, social, and economic, through sustainability indicators. The literature review covers fundamental concepts of sustainability and corporate sustainability, exploring how these practices are integrated into the strategies of large companies. It discusses the opportunities that sustainability represents for businesses, including value creation and the challenges they face when adopting sustainable practices. The dissertation examines various types of sustainability reporting and models, such as integrated reporting and European sustainability reporting standards, contextualizing the importance and application of sustainability indicators. The research methodology combines qualitative and quantitative approaches. Data were collected through questionnaires, interviews, and document analysis to develop and validate a sustainability index. The proposed index includes the definition of sustainability criteria, the construction methodology, and practical application, with detailed examples. The CaetanoBus case study is used to apply the proposed index, allowing for an in-depth analysis of the company's sustainability practices. The analysis includes an evaluation of CaetanoBus's environmental policies and practices, corporate social responsibility, and economic performance. The practical application of the index provided valuable insights into the effectiveness of the company's sustainable practices and identified areas for potential improvement.
This dissertation proposes a Sustainability Index as a measurement tool for large companies, with a specific focus on the case study of CaetanoBus in Vila Nova de Gaia. The main objective is to develop an index that evaluates the sustainability of companies in three main dimensions: environmental, social, and economic, through sustainability indicators. The literature review covers fundamental concepts of sustainability and corporate sustainability, exploring how these practices are integrated into the strategies of large companies. It discusses the opportunities that sustainability represents for businesses, including value creation and the challenges they face when adopting sustainable practices. The dissertation examines various types of sustainability reporting and models, such as integrated reporting and European sustainability reporting standards, contextualizing the importance and application of sustainability indicators. The research methodology combines qualitative and quantitative approaches. Data were collected through questionnaires, interviews, and document analysis to develop and validate a sustainability index. The proposed index includes the definition of sustainability criteria, the construction methodology, and practical application, with detailed examples. The CaetanoBus case study is used to apply the proposed index, allowing for an in-depth analysis of the company's sustainability practices. The analysis includes an evaluation of CaetanoBus's environmental policies and practices, corporate social responsibility, and economic performance. The practical application of the index provided valuable insights into the effectiveness of the company's sustainable practices and identified areas for potential improvement.
Descrição
Dissertação de Mestrado em Gestão, apresentada à Universidade Aberta
Palavras-chave
Sustentabilidade empresarial Índice de sustentabilidade Grandes empresas Indicadores de sustentabilidade CaetanoBus Corporate sustainability Sustainability index Large companies Sustainability indicators