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Publication
Implementação do Balanced Scorecard na Direção-Geral de Recursos da Defesa Nacional
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| 1.98 MB | Adobe PDF |
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Abstract(s)
Nos últimos anos, a administração pública tem trabalhado de forma consistente para se aproximar dos cidadãos, assumindo como um de seus principais objetivos oferecer um serviço público o mais eficiente possível, no entanto, tem enfrentado desafios relacionados aos recursos humanos, materiais e financeiros.
Para enfrentar estes desafios, a administração pública deverá fazer uso das melhores metodologias de gestão estratégica. A implementação do Balanced Scorecard, em conjunto com outras metodologias, pode ser uma excelente opção para assegurar a eficácia, eficiência e qualidade dos serviços oferecidos aos cidadãos.
O presente trabalho de projeto teve como objetivo avaliar de que forma a adaptação do Balanced Scorecard ao setor público pode contribuir para um maior alinhamento com a estratégia da organização. Foram entrevistados dirigentes, da Direção-Geral de Recursos da Defesa Nacional, com o intuito de identificar a melhor abordagem para a implementação do Balanced Scorecard neste organismo público.
O trabalho de projeto inicia-se com a descrição do problema, seguida da revisão da literatura sobre administração pública e gestão estratégica, elementos que fundamentam a aplicação do Balanced Scorecard. A metodologia é então justificada, e, posteriormente, apresenta-se a proposta de um mapa estratégico integrado ao Balanced Scorecard.
Em suma, o estudo demonstrou que a adoção do Balanced Scorecard na administração pública é eficaz quando a organização promove um alinhamento claro entre a sua missão, visão e o compromisso dos seus colaboradores, permitindo que a ferramenta impulsione o alcance dos objetivos estratégicos.
In recent years, the public administration has worked consistently to get closer to its citizens, with one of its main objectives being to offer the most efficient public service possible. However, it has faced challenges related to human, material, and financial resources. To meet these challenges, the public administration will have to make use of the best strategic management methodologies. Implementing the Balanced Scorecard, together with other methodologies, can be an excellent option for ensuring the effectiveness, efficiency and quality of the services offered to citizens. This project aims to assess how adapting the Balanced Scorecard to the public sector can contribute to greater alignment with the organisation's strategy. To this end, managers from the Directorate-General for National Defence Resources were interviewed in order to identify the best approach for implementing the Balanced Scorecard in this public organisation. The project begins with a description of the problem, followed by a review of the literature on public administration and strategic management, elements that underpin the application of the Balanced Scorecard. The methodology is then justified and the proposal for a strategic map integrated with the Balanced Scorecard is presented. To summarise, the study showed that the adoption of the Balanced Scorecard in public administration is effective when the organisation promotes a clear alignment between its mission, vision, and the commitment of its employees, allowing the tool to drive the achievement of strategic objectives.
In recent years, the public administration has worked consistently to get closer to its citizens, with one of its main objectives being to offer the most efficient public service possible. However, it has faced challenges related to human, material, and financial resources. To meet these challenges, the public administration will have to make use of the best strategic management methodologies. Implementing the Balanced Scorecard, together with other methodologies, can be an excellent option for ensuring the effectiveness, efficiency and quality of the services offered to citizens. This project aims to assess how adapting the Balanced Scorecard to the public sector can contribute to greater alignment with the organisation's strategy. To this end, managers from the Directorate-General for National Defence Resources were interviewed in order to identify the best approach for implementing the Balanced Scorecard in this public organisation. The project begins with a description of the problem, followed by a review of the literature on public administration and strategic management, elements that underpin the application of the Balanced Scorecard. The methodology is then justified and the proposal for a strategic map integrated with the Balanced Scorecard is presented. To summarise, the study showed that the adoption of the Balanced Scorecard in public administration is effective when the organisation promotes a clear alignment between its mission, vision, and the commitment of its employees, allowing the tool to drive the achievement of strategic objectives.
Description
Tese de Mestrado em Gestão, apresentada à Universidade Aberta
Keywords
Direção-Geral de Recursos da Defesa Nacional Administração pública Balanced Scorecard Public administration DGRDN
Pedagogical Context
Citation
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CC License
Without CC licence