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Centro de Estudos Globais | Comunicações em congressos, conferências e seminários / Communications in congresses, conferences and seminars

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http://hdl.handle.net/10400.2/7682

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Browsing Centro de Estudos Globais | Comunicações em congressos, conferências e seminários / Communications in congresses, conferences and seminars by Subject "Cape Verde"

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  • Fostering sustainability through effective communication: perspectives from higher education in Cape Verde
    Publication . Semedo, Mirian; Mapar, Mahsa; Henriques, Susana; Bhuju, Dinesh; Sujakhu, Nani Maiya; Subedi, Divya Laxmi
    Higher Education Institutions (HEIs) have a central role in communicating sustainability within and beyond their campuses. However, there is still a lack of effective involvement in “communication for sustainability” at the Higher Education level. While sustainability has recently become a pivotal point in global discourses, its integration with effective communication pathways still reveals a notable gap. This study aims to explore the existing communication models and their potential adaptation for sustainability communication plans within HEIs. A diagnosis approach was carried out through a documentary analysis of 6 existing communication models (both traditional and HEI-specific sustainability communication models) followed by a content analysis. The results show some similarities between the existing communication plans, which encompass the objectives of communication, target audiences, and types of messages or actions intended for these audiences. However, certain models, especially those formulated for communication outside the scope of HEIs, illustrate greater structural clarity and are more comprehensible to the associated community, thereby enhancing the facility of evaluation in the future. Therefore, the plan for sustainability communication at HEIs can benefit from adopting these more structured and comprehensible models, leading to more effective engagement and ensuring alignment with their intended audience objectives.
    2025Conference object Open access Show more