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The mediating roles of cost leadership and cost focus strategies on innovation capabilities and export performance: rResults from an emerging country

2024-07-16Journal article Open access
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dc.contributor.authorNavaia, Eurico
dc.contributor.authorMoreira, Antonio
dc.contributor.authorRibau, Cláudia
dc.date.accessioned2026-01-20T10:45:28Z
dc.date.available2026-01-20T10:45:28Z
dc.date.issued2024-07-16en_US
dc.date.updated2026-01-16T17:15:03Z
dc.description.abstractAlthough there are several studies analyzing how cost leadership and cost focus competitive strategies influence export performance, this article examines the relationship between innovation capabilities (ICs) and export performance (ExPf), as well as the mediating effects of cost leadership and cost focus competitive strategies among small and medium enterprises (SMEs) in Mozambique. Based on empirical survey data collected from 250 SME managers in Mozambique, we utilized Partial Least Squares Structural Equation Modelling (PLS-SEM) for data analysis. Findings demonstrate that both cost leadership and cost focus competitive strategies partially mediate the ICs-ExPf relationship. Furthermore, these competitive strategies enhance the direct effect of ICs on export performance. These results suggest that SMEs from emerging countries, such as Mozambique, can effectively develop ICs and leverage cost leadership and cost focus advantages to successfully compete in international markets. The implications of this study are significant for owners and managers of SMEs from emerging countries, as it provides valuable insights into the impact of cost leadership and cost focus advantages of firms’ innovation capabilities. By understanding these relationships, SMEs can make more informed decisions and adopt more effective management approaches when seeking to compete in internationally, particularly among SMEs in emerging countries.eng
dc.description.sponsorshipThis work was financially supported by the Research Unit on Governance, Competitiveness and Public Policy (UIDB/04058/2020), funded by national funds through FCTct—Fundação para a Ciência e a Tecnologia.
dc.description.versioninfo:eu-repo/semantics/submittedVersion
dc.identifier.citationEurico Navaia, António Moreira & Cláudia Ribau (2024) The mediating roles of cost leadership and cost focus strategies on innovation capabilities and export performance. Results from an emerging country, Cogent Business & Management, 11:1, 2375410, DOI: 10.1080/23311975.2024.2375410
dc.identifier.doi10.1080/23311975.2024.2375410en_US
dc.identifier.issn2331-1975en_US
dc.identifier.slugcv-prod-4458075
dc.identifier.urihttp://hdl.handle.net/10400.2/20986
dc.language.isoeng
dc.peerreviewedyes
dc.relationResearch Unit on Governance, Competitiveness and Public Policy
dc.rights.uriN/A
dc.subjectInnovation capabilities
dc.subjectExport performance
dc.subjectCompetitive strategy
dc.subjectCost leadership
dc.subjectcost focus
dc.subjectMozambique
dc.subjectEmerging markets
dc.titleThe mediating roles of cost leadership and cost focus strategies on innovation capabilities and export performance: rResults from an emerging countryeng
dc.typejournal article
dspace.entity.typePublication
oaire.awardTitleResearch Unit on Governance, Competitiveness and Public Policy
oaire.awardURIinfo:eu-repo/grantAgreement/FCT/6817 - DCRRNI ID/UIDB%2F04058%2F2020/PT
oaire.citation.issue1en_US
oaire.citation.titleCogent Business & Managementen_US
oaire.citation.volume11en_US
oaire.fundingStream6817 - DCRRNI ID
oaire.versionhttp://purl.org/coar/version/c_970fb48d4fbd8a85
person.familyNameMoreira
person.givenNameAntonio
person.identifier.orcid0000-0002-6613-8796
project.funder.identifierhttp://doi.org/10.13039/501100001871
project.funder.nameFundação para a Ciência e a Tecnologia
rcaap.cv.cienciaid541F-5442-5666 | António Carrizo Moreira
rcaap.rightsopenAccessen_US
relation.isAuthorOfPublication51ad303d-335c-4e2f-bae3-fffffef2e2f5
relation.isAuthorOfPublication.latestForDiscovery51ad303d-335c-4e2f-bae3-fffffef2e2f5
relation.isProjectOfPublication09a748c9-b3e0-47c4-aa29-625129945fd6
relation.isProjectOfPublication.latestForDiscovery09a748c9-b3e0-47c4-aa29-625129945fd6

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