Visualizing science: crafting memes in design pedagogy

This paper details and analyses the methods and outcomes of nine pedagogical workshops in design courses at Portuguese universities, centered on the unlikely mix of online memes and scientific knowledge. The workshops took place between March and July 2023, were conducted within the exploratory project ‘Sci-Bi: An Infodemic of Disorientation: Communication Design as a Mediator Between Scientific Knowledge and Cognitive Bias.’ The project posits that communication design may play a role in translating and visualizing scientific information in clear, accessible, and engaging manners. An example of this is evident in the creative outputs produced by students, showcasing innovative ways to communicate scientific information. The output of these workshops consisted of infographics, reels, and memes, to be presented to the public for external validation in two forthcoming exhibitions in 2024.

Keywords

Scientific Memes Communication Design Pedagogical Workshops Sci-Bi Project Design Mediation

URI

http://hdl.handle.net/10400.2/19524

Citation

Barreto, S.; Alvelos, H.; Lima, C.; Carneiro, J.; Veiga, P.A.; Penedos-Santiago, E.; Fernandes, M.; Martins, N.; Dolbeth, J. (2024). Visualising Science: Crafting Memes in Design Pedagogy. DESIGN COMMIT 2024, 1ST INTERNATIONAL CONFERENCE ON DESIGN AND INDUSTRY, Braga, 2024.