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Exploring the intersection of environmental sustainability and anti-consumption: a review and research agenda

2025-05-20Journal article Embargoed access
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dc.contributor.authorInês, Ana
dc.contributor.authorMoreira, Antonio
dc.date.accessioned2026-01-17T11:00:15Z
dc.date.available2026-01-17T11:00:15Z
dc.date.embargo2028-12-31
dc.date.issued2025-05-20en_US
dc.date.updated2026-01-16T16:02:36Z
dc.description.abstractGiven the adverse effects of overconsumption on environmental degradation, there is an urgent need for consumers to transition toward more sustainable consumption patterns, which involve reducing or refusing consumption. This systematic literature review (SLR) explores the intricate relationship between environmental sustainability and anti-consumption behaviors, including minimalism and voluntary simplicity. Through a consumer behavior lens, we aim to understand the intersection of various forms of anti-consumption, examining internal and external drivers, as well as barriers and outcomes. Following a mixed-method approach, this SLR of 69 studies is further complemented by six qualitative interviews with experts on this topic, identifying how consumer decisions to engage in anti-consumption are influenced by a complex interplay of personal motivations and environmental concerns. There is also an interaction between different internal and external drivers, namely religion, personal values, socioeconomic conditions, and (de)marketing strategies. Hence, consumers face some challenges when navigating the complex process of adopting anti-consumption behaviors. The outcomes range from consumer well-being to influencing corporate behavior through buycotts or boycotts. Notably, sustainability can emerge as a by-product of anti-consumption behaviors. We also propose pathways for future research, contributing to the ongoing discourse on sustainable (anti-) consumption.eng
dc.description.versioninfo:eu-repo/semantics/publishedVersion
dc.identifier.doi10.1002/cb.2513en_US
dc.identifier.issn1472-0817en_US
dc.identifier.issn1479-1838en_US
dc.identifier.slugcv-prod-4629836
dc.identifier.urihttp://hdl.handle.net/10400.2/20953
dc.language.isoeng
dc.peerreviewedyes
dc.subjectAnti-consumption
dc.subjectConsumer behavior
dc.subjectMinimalism
dc.subjectSustainability
dc.subjectSystematic literature review
dc.subjectVoluntary simplicity
dc.titleExploring the intersection of environmental sustainability and anti-consumption: a review and research agendaeng
dc.typejournal article
dspace.entity.typePublication
oaire.citation.endPage2142
oaire.citation.issue4en_US
oaire.citation.startPage2121
oaire.citation.titleJournal of Consumer Behaviouren_US
oaire.citation.volume24en_US
person.familyNameMoreira
person.givenNameAntonio
person.identifier.orcid0000-0002-6613-8796
rcaap.cv.cienciaid541F-5442-5666 | António Carrizo Moreira
rcaap.rightsembargoedAccessen_US
relation.isAuthorOfPublication51ad303d-335c-4e2f-bae3-fffffef2e2f5
relation.isAuthorOfPublication.latestForDiscovery51ad303d-335c-4e2f-bae3-fffffef2e2f5

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