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BCpbP: Blue Circular Post-Branding Project, a local Portuguese case study for a blue circular economy

2026-01-21Capítulo de livro Acesso embargado
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dc.contributor.authorDuarte, Carlos
dc.contributor.authorFarinha, Isabel
dc.contributor.authorMiguel, Rui
dc.contributor.authorPestana, Gabriel
dc.contributor.authorLeal, Nuno Sá
dc.contributor.authorSeixas, Sónia
dc.contributor.authorRobalo, José
dc.contributor.editorJarboui, B.
dc.contributor.editorToumi, S.
dc.contributor.editorSiarry, P.
dc.date.accessioned2026-02-24T15:23:30Z
dc.date.available2026-02-24T15:23:30Z
dc.date.issued2026-01-21
dc.description.abstractPortugal has committed itself to the 2030 Agenda for Sustainable Development, adopted by the United Nations in September 2015. Since its creation, Portugal has prioritised the conservation and sustainable use of the ocean. Promoting these goals is a key strategic priority for Portugal. According to BCpbP data, around 2400 tons of fishing gear are destroyed or abandoned every year in Portugal, based on fishing activities in the fishing ports of the Cascais Captaincy. This case study in Portugal aimed to (1) create value from marine waste, (2) promote sustainable design alternatives to current consumption patterns, and (3) raise awareness and literacy about ocean sustainability, contributing to the Blue Economy. An R&D methodology adapted to the concept of Living Labs was adopted, in which innovations such as services, products, or application improvements are created and validated in a collaborative metacontext environment. As a result, a macro-process was established as a chain of custody for the circular economy called the Blue Big Bag. From this, it can be said that BCpbP can be an example of a blue circular economy approach. Its main purpose is to combat excessive consumption of goods and reduce unnecessary waste, while at the same time sensitising our partners to environmental education. On the other hand, it also aims to contribute to the removal of tons of end-of-life materials and products from the ocean, namely fishing nets and gear (DFG) and other marine litter, [5] in order to create new and sustainable products.eng
dc.description.abstractBlue circular economy, Social awareness, Service design, Sustainable designpor
dc.identifier.citationDuarte, C.; Farinha, I.; Miguel, R.; Pestana, G.; Leal, N.; Seixas, S.; Robalo, J. (2026). BCpbP: Blue Circular Post-branding Project, a Local Portuguese Case Study for a Blue Circular Economy. In: Jarboui, B., Toumi, S., Siarry, P. (eds) Data-Driven Waste Revolution. Computational Intelligence Methods and Applications. Springer, Singapore. https://doi.org/10.1007/978-981-96-5890-9_11
dc.identifier.doi10.1007/978-981-96-5890-9_11
dc.identifier.isbn978-981-96-5889-3
dc.identifier.isbn978-981-96-5890-9
dc.identifier.urihttp://hdl.handle.net/10400.2/21495
dc.language.isoeng
dc.peerreviewedyes
dc.publisherSpringer Nature
dc.relation.hasversion10.1007/978-981-96-5890-9_11
dc.relation.ispartofseriesComputational Intelligence Methods and Applications
dc.rights.urihttp://creativecommons.org/licenses/by-nc-nd/4.0/
dc.subjectBlue circular economy
dc.subjectSocial awareness
dc.subjectService design
dc.subjectSustainable design
dc.titleBCpbP: Blue Circular Post-Branding Project, a local Portuguese case study for a blue circular economyeng
dc.typebook part
dspace.entity.typePublication
oaire.citation.endPage301
oaire.citation.startPage271
oaire.versionhttp://purl.org/coar/version/c_970fb48d4fbd8a85
person.familyNameSeixas
person.givenNameSónia
person.identifier1994900
person.identifier.ciencia-idD813-882D-0810
person.identifier.orcid0000-0002-9635-6321
person.identifier.ridD-2750-2015
person.identifier.scopus-author-id56005549200
relation.isAuthorOfPublication88c73c1d-edd3-4cc4-89b8-0dfd326393fe
relation.isAuthorOfPublication.latestForDiscovery88c73c1d-edd3-4cc4-89b8-0dfd326393fe

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