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Publication
A espacialidade da tela vertical nas narrativas digitais contemporâneas e as reconfigurações do aspect ratio no audiovisual
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Advisor(s)
Abstract(s)
Ao longo de sua história o cinema adotou diferentes formatos de
tela, o chamado aspect ratio, cuja definição sempre esteve a cargo da
indústria ou de alguns realizadores de vocação autoral. Utilizando um
menor número de variações, a televisão sempre trabalhou com
formatos rigorosamente definidos. Entretanto na atualidade o
enquadramento da dimensão espacial em dispositivos móveis quando
usados para filmagens tende a seguir outros modelos, com
predominância da tela vertical, que corresponde à principal modalidade
de uso do smartphone ou tablet na captura de imagens. A emergência
de narrativas digitais, através de selfies e outras formas de
intervenção individual, representa uma viragem ideológica em que “o
autor” somos todos nós. Trata-se de uma mudança de paradigma que
importa debater e analisar à luz das novas mídias e das narrativas que
a suportam, já que os modos de representação da experiência visual
não cabem mais nas janelas de confinamento que a indústria
audiovisual originalmente destinou a eles.
Throughout its history, cinema has adopted different screen formats, the so-called aspect ratio, whose definition has always been in charge of the industry or of some authors with an authorial vocation. Using fewer variations, television has always worked with strictly defined formats. However, nowadays the framing of the spatial dimension in new media tends to follow other models, with a predominance of the vertical screen, that corresponds to the main mode of use of the smartphone or tablet in capturing images. The emergence of digital narratives, through selfies and other forms of individual intervention, represents an ideological shift in which “the author” is all of us. It is a paradigm shift that needs to be debated and analyzed in the light of the new media and the narratives it supports, since the modes of representation of the visual experience no longer fit into the confinement windows that the audiovisual industry originally intended for them.
Throughout its history, cinema has adopted different screen formats, the so-called aspect ratio, whose definition has always been in charge of the industry or of some authors with an authorial vocation. Using fewer variations, television has always worked with strictly defined formats. However, nowadays the framing of the spatial dimension in new media tends to follow other models, with a predominance of the vertical screen, that corresponds to the main mode of use of the smartphone or tablet in capturing images. The emergence of digital narratives, through selfies and other forms of individual intervention, represents an ideological shift in which “the author” is all of us. It is a paradigm shift that needs to be debated and analyzed in the light of the new media and the narratives it supports, since the modes of representation of the visual experience no longer fit into the confinement windows that the audiovisual industry originally intended for them.
Description
Keywords
Aspect ratio Tela vertical Narrativas digitais Vertical screen Digital narratives
Citation
Bidarra, J., & Severo, L. F. (2020). A espacialidade da tela vertical nas narrativas digitais contemporâneas e as reconfigurações do aspect ratio no audiovisual. Tríade: Revista de Comunicação, Cultura e Mídia, 8(19), 177-191.