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Publication
A comunicação e a produção de informação em mídias digitais como estratégia de promoção de Interculturalidade e Integração sociocultural na cidade de Yamato no Japão
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| 6.45 MB | Adobe PDF |
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Advisor(s)
Abstract(s)
A dissertação buscou explorar e compreender as atuais práticas de Comunicação
Intercultural, bem como os seus meios, processos, propósitos e efeitos em uma
determinada Associação Internacional local no Japão, da cidade de Yamato, que através de
documentos e materiais produzidos no ambiente virtual, tem o propósito de integrar os
imigrantes e as minorias étnicas. O estudo envolve interculturalidade, diversidade cultural,
reconhecimento da alteridade, inclusão e exclusão social, integração sociocultural,
transnacionalismo, discriminação, preconceito, xenofobia, estereótipos, e demais questões.
Os documentos que foram analisados são variados e dispersos em várias
plataformas na internet, com variadas simbologias, exigindo uma maior flexibilidade na
investigação, por isso será escolhida a metodologia qualitativa e como base a pesquisa
documental, para analisar a contribuição deles para a interculturalidade para a integração
dos imigrantes com o povo local. Para análise dos materiais, optou-se pela análise de
conteúdos de Laurence Bardin (2021), aplicável aos documentos textuais e não textuais.
Essa técnica permite codificar, categorizar e contar frequências de elementos, além de
possibilitar o uso de gráficos com percentuais para ilustrar e resumir as principais
informações identificadas. Dessa forma, a dissertação pode manter o foco em uma
abordagem predominantemente qualitativa, mesmo que utilize alguns recursos visuais que
tradicionalmente são associados a pesquisas quantitativas.
Os resultados revelaram as prioridades e preocupações da Associação Internacional
de Yamato em relação à Interculturalidade, à situação, imagem e sentimentos do
estrangeiro retratados nos documentos e os assuntos envolvendo a cidadania e a
promoção da integração sociocultural, indicando principalmente quais áreas temáticas,
assuntos, plataformas utilizadas e função comunicativa foram utilizadas. Os dados
recolhidos refletiram as consequências da pandemia Covid-19, servindo de base para
outros estudos sobre a produção de materiais destinados a integração de imigrantes e
autóctones.
The dissertation aims to explore and understand the current practices of Intercultural Communication, as well as its means, processes, purposes and effects in a certain local International Association in Japan, in the city of Yamato, which through documents and materials produced in the virtual environment, has the purpose of integrating immigrants and ethnic minorities. The study involves interculturality, cultural diversity, recognition of otherness, social inclusion and exclusion, sociocultural integration, transnationalism, discrimination, prejudice, xenophobia, stereotypes, and other issues. The analyzed documents are varied and dispersed across various internet platforms, with different symbols, requiring greater flexibility in the investigation. Therefore, a qualitative methodology will be chosen, with documentary research as the basis, to analyze their contribution to interculturality for the integration of immigrants with the local population. For the analysis of the materials, Laurence Bardin's (2021) content analysis was chosen, which is applicable to both textual and non-textual documents. This technique allows for the coding, categorization, and counting of elements, as well as the use of charts with percentages to illustrate and summarize the main information identified. This way, the dissertation can maintain a predominantly qualitative approach, even though it uses some visual resources traditionally associated with quantitative research. The results revealed the priorities and concerns of the Yamato International Association regarding interculturality, the portrayal of foreigners in the documents, their situation and feelings, and issues involving citizenship and the promotion of socio-cultural integration, indicating mainly which thematic areas, subjects, platforms used, and communicative function were employed. The collected data reflected the consequences of the Covid-19 pandemic, serving as a basis for further studies on the production of materials aimed at integrating immigrants and locals.
The dissertation aims to explore and understand the current practices of Intercultural Communication, as well as its means, processes, purposes and effects in a certain local International Association in Japan, in the city of Yamato, which through documents and materials produced in the virtual environment, has the purpose of integrating immigrants and ethnic minorities. The study involves interculturality, cultural diversity, recognition of otherness, social inclusion and exclusion, sociocultural integration, transnationalism, discrimination, prejudice, xenophobia, stereotypes, and other issues. The analyzed documents are varied and dispersed across various internet platforms, with different symbols, requiring greater flexibility in the investigation. Therefore, a qualitative methodology will be chosen, with documentary research as the basis, to analyze their contribution to interculturality for the integration of immigrants with the local population. For the analysis of the materials, Laurence Bardin's (2021) content analysis was chosen, which is applicable to both textual and non-textual documents. This technique allows for the coding, categorization, and counting of elements, as well as the use of charts with percentages to illustrate and summarize the main information identified. This way, the dissertation can maintain a predominantly qualitative approach, even though it uses some visual resources traditionally associated with quantitative research. The results revealed the priorities and concerns of the Yamato International Association regarding interculturality, the portrayal of foreigners in the documents, their situation and feelings, and issues involving citizenship and the promotion of socio-cultural integration, indicating mainly which thematic areas, subjects, platforms used, and communicative function were employed. The collected data reflected the consequences of the Covid-19 pandemic, serving as a basis for further studies on the production of materials aimed at integrating immigrants and locals.
Description
Keywords
Comunicação intercultural Internet Mídias sociais Imigração Interculturalidade Integração Japão Intercultural communication Social media Immigration Interculturality Integration
Citation
Silva, Luciana Rosa - A comunicação e a produção de informação em mídias digitais como estratégia de promoção de Interculturalidade e Integração sociocultural na cidade de Yamato no Japão [Em linha]. [S.l.]: [s.n.], [2024]. 151 p.