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DISSERTAÇÕES DE MESTRADO E TESES DE DOUTORAMENTO
DOUTORAMENTO | PHD THESIS
Gestão | Management
Estratégia
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Estratégia
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http://hdl.handle.net/10400.2/15679
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Browsing Estratégia by Author "Silva, Carlos António Pinheiro Francisco e"
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Do efeito país de origem ao uso da origem Portugal como estratégia de marca : contributo das atitudes dos consumidores portugueses relativamente ao tomate processado e ao azeite nacionais
Publication .
Silva, Carlos António Pinheiro Francisco e
;
Porfírio, José
;
Almeida, Maria do Rosário
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2014
Doctoral thesis
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